A remote-first software group with global leaders
Our teams span continents but share a singular vision: making powerful software accessible to all. We believe great ideas can come from anywhere, and the best solutions emerge when global talent has the freedom to innovate.
Pioneering Simple Solutions for SMBs and Consumers
Since our inception 15 years ago, we've been driven by a passion for entrepreneurship, user-centric design, and sustainable self-funded growth that never stops compounding. Our unique approach combines the agility of a startup with the expertise of an established tech leader.
From our own wholly owned products to strategic partnerships with promising entrepreneurs, Taroko is forging its own path when it comes to making simple and affordable software for SMBS and consumers
From our own wholly owned products to strategic partnerships with promising entrepreneurs, Taroko is forging its own path when it comes to making simple and affordable software for SMBS and consumers
Companies
Taroko
01
ResumeGenius: Drag-and-drop resume builder
Launched 2010
02
LegalTemplates: Documents and contracts in minutes
Launched 2016
03
Composely: SEO content writer platform
Launched 2018
04
Termly: Compliance solutions for digital businesses
Launched 2019
05
RushPDF: Technology to interact with PDFs
Launched 2024
06
Hue: GenerativeAI for company brands
Launching 2025
Product Design
Driven by product sense & user insights
Product
Design insights Taroko
Explore our perspective
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At Taroko, we build software by obsessing over real user problems, refining our products through direct feedback, and focusing on features that truly add value, leading to solutions users love.
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Using the Jobs To Be Done framework, we focus on understanding what users truly need and design solutions that solve real problems, leading to better product adoption and satisfaction.
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Through rapid prototyping and iteration, we transform ideas into testable products quickly, allowing us to learn, adapt, and create meaningful solutions faster than traditional development methods.
“I'm passionate about the interplay between product design, business model design, and growth strategy across our diverse portfolio. My goal is to create products that not only solve problems but also reshape entire industries, leveraging synergies between our various ventures.”
Howard Chai
CEO, Taroko
01
Design products used by millions
Create intuitive solutions impacting millions of users daily
02
Design from wherever you are
Work remotely while shaping global product experiences
03
Design for growth & usability
Optimize user experiences to drive business growth
04
Work with world class product managers
Collaborate with top-tier PMs on innovative product strategies
Software Engineering
Swift solutions, seamless experiences
Software
Engineering insights Taroko
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Agile innovation transforms software development through adaptive leadership, cross-functional teams, and continuous learning.
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User-centric engineering blends technical excellence with a deep focus on user needs, improving outcomes by involving engineers in user research, adopting iterative discovery, and fostering cross-functional collaboration to create software that truly serves its users.
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Successful remote development requires deliberate culture-building, clear communication, strong technical practices, and trust-building across time zones, enabling distributed teams to innovate, collaborate, and perform effectively in an increasingly remote world.
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“I've made it my mission to build a tight-knit in-office team that seamlessly integrates with global remote talent across our various products. This hybrid model allows us to leverage diverse perspectives and skills to create truly innovative solutions throughout the Taroko ecosystem.”
Samuel Zaza
Director of Engineering
Agile-driven development
Embrace rapid iterations for continuous product improvement
Code from wherever you are
Build powerful solutions from your preferred location
Contribute to product decisions
Influence product direction with your technical expertise
Break Into US tech
Access US tech opportunities from anywhere globally
User Acquisition
Content marketing experts in sync with data-driven PPC specialists
User Acquisition insights Taroko
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Sustainable conversion growth stems from systematic, data-driven strategies that address user drivers, barriers, and hooks, while leveraging insights from real user behavior to optimize the entire customer journey, not just isolated touchpoints.
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Efficient SEM strategies for prosumer and SMB software focus on clear, immediate value, transparent pricing, and quick implementation, enabling faster conversions and higher ROI in these quick-decision markets.
Data-driven growth transforms businesses by focusing on meaningful customer behavior metrics, enabling informed strategies, predictive tools, and sustainable expansion over intuition-based decision-making.
“I drive growth across Taroko's portfolio by combining full-stack marketing expertise with strategic business development. My approach integrates sophisticated marketing operations with business strategy to scale our ventures efficiently. I focus on building and optimizing revenue engines that transform promising products into market leaders.”
Mike Leonard
CEO, LegalTemplates
Work with cutting edge growth expertise
Apply advanced growth strategies across diverse product portfolios
Work with proprietary tools and data
Leverage unique tools for data-driven marketing decisions
Work from wherever you are
Drive acquisition remotely for global product success
Make change happen for SMBs and consumers
Impact businesses and consumers with effective marketing solution
Business Intelligence
The Relentless Pursuit
of Clarity & Foresight.
Business Intelligence insights
Taroko
Explore our insights
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Scenario modeling transforms traditional planning by preparing SaaS companies for multiple potential futures, enabling them to optimize resource allocation, anticipate market changes, and adapt quickly to disruptions—driving resilience and long-term growth in dynamic markets.
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Successful SaaS companies evolve their metrics focus—starting with foundational measures like MRR and CAC in the early stage, optimizing LTV
and retention in growth, and analyzing efficiency at maturity—leveraging a culture of data-driven decisions to achieve sustainable growth and long-term performance.
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Strategic SEM for prosumer and SMB software leverages clear intent targeting, tailored value propositions, and efficient bidding strategies to deliver rapid conversions and scalable ROI, exemplified by LegalTemplates’ success in shifting from broad targeting to focused, need-specific campaigns.
“I’m scaling Termly after taking it to a successful exit. Prior to this I have driven financial strategy and capital allocation across our portfolio. My focus is on building sustainable business models that transform promising products into profitable enterprises while maximizing synergies across the group.”
David Reynier
CEO, Termly
Use your financial acumen to impact strategy
Transform financial insights into strategic business decisions
Drive cross-functional data integration
Unify data across teams for comprehensive business intelligence
Work hand in hand with leadership
Directly influence C-suite decisions with data-driven insights
Make the whole of Taroko data driven
Foster a data-centric culture across all Taroko ventures